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SponsorGap Sales Report - Week of Monday, January 19, 2026

SponsorGap Sales Report - Week of Monday, January 19, 2026

Tobi
January 26, 2026

Hi 👋

Tobi here from Sponsorgap — Welcome to this week’s Sponsorgap Report: a quick pulse check on what’s happening in newsletter sponsorships, from fresh brand activity to patterns worth paying attention to 📊✨
No fluff — just the signals that matter.

One quick note: I’m constantly working on improving this report, so if you have feedback, ideas, or things you’d like to see more of — send me an email. I read every message 🙌

Let’s stay connected 🤝

👉 Connect with me on LinkedIn
👉 Join the Sponsorgap Network on LinkedIn to swap insights, spot trends early, and meet others building in this space 🚀

Enjoy the data — and see you inside 💡

Hi 👋

Here's your weekly Sponsorgap Report — the latest sponsor intelligence and emerging patterns in newsletter sponsorships.

💡 Join the Sponsorgap Network to swap insights & spot trends early.

🔥 Timing & Intent Signals

⏱ High Velocity Sponsors HOT

Brands actively spending now (2+ placements/30 days):

Wispr Flow 🚀

42 placements/30d

↑367% velocity

Attio 🚀

34 placements/30d

↑127% velocity

Vanta 🚀

30 placements/30d

↑233% velocity

Athletic Greens 🚀

29 placements/30d

↑314% velocity

HubSpot

19 placements/30d

↓24% velocity

🆕 First-Time Sponsors NEW

Testing newsletters for the first time — open to outreach:

HELOC

Finance • First seen Jan 25

ThredUp

E-commerce • First seen Jan 25

10Web

Technology • First seen Jan 25

Strella

Technology • First seen Jan 25

Searchable

SaaS • First seen Jan 25